LILK / BLENDS DO IT BETTER
We launched a new plant-based milk, Lilk, into the market with the platform idea ‘Blends do it better’ and gained a following by moving the the conversation back to taste in the alternative milk fridge.
We fly posted across the UK, reminding people of the joy of sipping straight from the fridge. Shot on film to capture this authentic and nostalgic feel, we also brought this vibe to social along with social trends and timely content.
FLAT WHITE
MARTINI
To give Lilk credibility among independent coffee shops, we partnered with iconic East London roasters Climpson & Sons to create this delicious plant-based serve as part of their ‘Midnight Oil’ range, made to quench your coffee cocktail needs.
GETTING THE WORD OUT.
Press packs and bespoke influencer packages, saw Lilk covered in traditional press as well as influencer platforms.